Motel

Motel, born from a 1990s American road trip, is an independent fashion brand that blends vintage aesthetics with contemporary style. Founded by Will and Andy, the brand evolved from reworking thrift finds to creating original collections inspired by their travels and vintage archives. With design roots in London and production in Bali, Motel embodies a unique fusion of British street style and island creativity. Each piece, often adorned with hand-drawn or screen-printed designs, is crafted to empower the wearer's individual style. Popular among celebrities and trend-setters, Motel caters to fashion-forward individuals who dress to express themselves. The brand's collaborative, largely female-led team maintains the original spirit of adventure and creativity, making Motel a go-to for those who see themselves as the main character in their own style story.